Pricing Segmentation Using a Demand Signal Repository
A consumer goods company spent several years and millions of dollars building a demand signal...
Deploying Multi-tier Causal Forecasting Systems
Four consumer product companies we have worked with have recognized the value of linking...
Multiple CPG Demand Forecasting Implementations
Several of our CPG clients have similar challenges with demand forecasting. How to produce accurate...
Better Quantifying of Promotional ROI
The sales executives of this consumer packaged goods company relies on sales and promotion data...
Better Control Groups for In-market Tests
A retailer was conducting an in-market test of a store format change...
Building In-house Price and Promotion Modeling Capabilities
This retailer was dependent on large enterprise software to manage pricing...
Knowledge Transfer to Build Automated Daily Order Forecasts
A growing company that provides daily grocery delivery services through online...
Public Affairs Crisis Management
A global consumer products company wanted to understand the impact of public relations events such as...
Forecasting Audit
A manufacturer had invested in forecasting software and staff time with the expectation of realizing substantial...
Weather Data in Analytics
Weather plays a factor in many of the subjects our case studies. Although the weather is often...