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Take a data-driven approach to optimize your marketing investments and pricing decisions.  We offer a wide variety of custom pricing and marketing solution development.  We integrate into your pricing and marketing technologies, making them “smarter.”


  • Retail price elasticity modeling and optimization
  • Quick Serve Restaraunt menu pricing
  • Retail Fuel Pricing, a distinct solution.
  • Business-to-business pricing

Marketing Analytics

  • Trade promotion optimization (TPO)
  • Marketing mix modeling / attribution
  • Market segmentation
  • Customer loyalty, experience scoring, and lifetime value (LTV).
  • Customer Data Platforms analytics
  • Smart Business Experiments (Test Marketing)
  • Product assortment
  • Public relations and social media analytics
Offerings - Pricing and Marketing

Selected Resources

Related Solutions
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